Spunk! is a blog dedicated to documenting trends in male-targeted marketing.
Trends:
Don Draper, Influencer: Fictional character tops AskMen.com’s 49 Most Influential Men of 2009. [Media Bistro]
A room of one’s own: The quirky world of “manspaces”: Sam Martin on TED.com. [TED]
Wag Lads: 21st-century masculinity in all its tanned, plucked and waxed glory. [Creative Review]
Gilty Pleasures: Gilt Groupe to launch an online shopping experience designed specially for men. [Racked]
Manvertising:
Absolut Ripoff: This fall, HUGO Fragrances turns downtown Manhattan into a spectacular outdoor gallery.[Designers Couch]
Going Green, Literally: Adidas Originals fights global warming with sneakers hidden amongst plants. [HypeBeast]
Pepsi’s Offensive iPhone Dating App: There’s an appology for that. [Gizmodo]
In-stadium social media for baseball fans: Sponsors interact with fans, and fans with each other. [Springwise]